HR Software for Marketing and Advertising Agencies

PerformYard is HR software for marketing agencies that fits campaign timelines, flat org structures, and employees who disengage from heavy admin processes.

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Flexible Reviews for Creative and Account Teams

Performance Management Built for Agency Work

PerformYard helps marketing and advertising agencies build flexible review processes that work across flat and matrix org structures. Run concurrent review cycles including 360-degree feedback, project-based evaluations, and self-assessments, and collect continuous feedback from peers, mentors, and clients.

Bring cascading and team-based goals into every review cycle so personal development stays aligned with agency objectives. Everything runs in one single-sign-on platform without adding new logins for your creative team.

Run Reviews on Client and Campaign Timelines

Align your review cycle with client project or campaign completion rather than a fixed calendar year. Organize peer reviews by project teams and use project-based review cycles to eliminate the lag between the work and the evaluation. Creative directors, account managers, and production staff can each go through the right process without waiting on a single year-end cycle. 

Peer Feedback, Recognition, and Goals in One Platform

Set goals, track progress, share feedback in one unified, mobile-friendly platform. Public recognition surfaces in Slack and Microsoft Teams through PerformYard's integrations with your existing tools so shout-outs reach employees in real time. Use the dual-screen view to see employee progress and past notes while completing reviews so nothing gets missed between campaigns. 

“One of the main problems that PerformYard helps us solve is organization. Allowing everything to live in one place has been such a delight, and it has been extremely helpful for our team.

Shay G. | Director of Engagement. | PR

Your Complete Marketing Agency Performance Management Toolkit

Reviews & Check-Ins

Run Performance Reviews That Actually Drive Growth

  • Employee appraisals
  • 360 degree feedback
  • Quarterly check-ins
  • Annual reviews
  • Project-based reviews
  • Review cycles built around your timeline
  • One-on-ones

PerformYard AI

Get an AI Assist

  • AI-assisted writing
  • Rephrasing support
  • Tone elevation
  • AI-powered summaries
  • Multi-form summaries

Goal Management

Align your people around what’s next

  • Collaborative goal setting
  • Goal tracking across teams and individuals
  • Goal alignment to company objectives
  • Cascading goals
  • Development goals
  • Corporate objectives
  • Employee performance visualizations

Continuous Feedback

Formalize continuous and relevant feedback

  • Continuous feedback
  • Employee recognition
  • Employee performance notes
  • Manager feedback
  • Feedback requests

Reporting and Analytics

Track Performance Data and Analytics Across Your Team

  • Performance analytics dashboards
  • Performance trends over time
  • Performance tracking by individual, team and department
  • Performance data exports
  • 9-box grids
  • Rankings
  • Summary reporting
  • Review form calculations

Employee Engagement

Listen. Learn. Take Action.

  • PerformYard Engagement Survey
  • Engagement Factors and Questions
  • Engagement Trends Dashboard
  • Satisfaction Factor Analysis
  • Dynamic Employee Cohorting

Meetings

Your live meetings launchpad

  • Collaborative Agendas
  • Shared Task Tracking
  • Public Notes
  • Private Notes
  • Review Integration

Surveys

One Platform. Every Survey. Zero Headaches.

  • Multiple Question Types
  • Easy Survey Builder
  • Participation Tracking
  • Live Response Dashboard
  • Multi-Survey Management
  • CSV Export

Frequently Asked Questions

What is HR software for marketing agencies?

HR software for marketing agencies is a platform that helps creative organizations run structured performance reviews, collect peer feedback, and track goals without the admin burden of traditional HR tools. The best options for agencies support project and campaign-cycle review timing, handle flat or matrix org structures, and make the process simple enough that creative teams actually complete it.

Can PerformYard run reviews on client and campaign timelines?

Yes. PerformYard supports project-based review cycles that you can time to campaign completion or client engagement milestones rather than calendar dates. Different teams and different projects can each have their own review timing and form running concurrently without requiring separate tools.

How does peer feedback work at marketing agencies in PerformYard?

PerformYard's 360-degree feedback and peer review structures collect input based on how your teams actually collaborate, across departments, practices, or project groups. Feedback collects automatically and surfaces at review time without extra coordination from your HR team.

How does the recognition feature work for creative teams?

PerformYard's public recognition surfaces directly in Slack and Microsoft Teams so shout-outs reach employees where they already work. Managers can also leave private performance notes that carry into review cycles, so the feedback that happens throughout the year is documented and available when reviews open.

How long does implementation take for a marketing agency?

Most marketing agencies are up and running within a few weeks. Every PerformYard customer gets a dedicated customer success manager at no extra cost who handles process design, employee training, and first-cycle launch. There are no onboarding fees on any contract.